Friday Highlights: Connected Car, OTT TV, and Sensors for Good


Intertrust’s Friday Highlights provides a weekly review and analysis of a variety of articles that highlight trends in digital trust, Internet security, and Internet privacy. Here are the top connected car, OTT TV, and “wearables” stories from last week.

 

Privacy and Security in the Connected Car Era

This week, Intertrust’s whiteCryption subsidiary participated in the Connected Car Expo in Los Angeles showcasing its automotive software security solutions. It’s also worth pointing out that security and privacy in the connected car is something which Intertrust and whiteCryption have been thinking about for a while now. So, to highlight issues around the emerging connected car market, here are some articles about the connected car, privacy and security from this week.

Written from a European perspective, here is a good overview of some of the legal conundrums surrounding privacy and security in the connected car.

Top 5 takeaways on connected cars
www.jdsupra.com/legalnews/top-5-takeaways-on-connected-cars-66570

Traditionally, all the software contained in automobiles has been tightly controlled by the automobile manufacturer. With individuals now expecting their connected cars to run apps like their smartphones, manufacturers are beginning to open up their cars to third-party app developers. While this is a plus for the user experience, third-party apps represent an additional security and privacy threat which all parties in the ecosystem must work to address. This week, Honda announced a new program to work with app developers with privacy being one focus.

Honda wants to help developers build better Android Auto apps

http://www.cnet.com/news/honda-opens-android-auto-developer-studio-in-silicon-valley/

Here’s a company working on a solution bringing the connected car experience to older vehicles. It will be interesting to see how they address security issues in vehicles that weren’t designed to be connected to the Internet.

The Internet of Anything: The Little Box That Hooks Your Old Car Up to the Internet

http://www.wired.com/2014/11/internet-anything-little-box-hooks-old-car-internet/

One principal of security is understanding what are targets for bad actors. There is now a proposal in front of the New Jersey Legislature on how to protect the privacy of data held by a component already present in many of the cars today. These are “event data recorders” (often called “black boxes”) which record quite a lot of information related to the operation of a car. Avoiding bad actor access to the data in these devices is one of the challenges in connected car security. By the way, other politicians in the United States have also focused on privacy issues around the connected car, including a United States Senator.

Proposed New Jersey Legislation Seeks to Protect Privacy Interests in Motor Vehicle’s “Black Box” Data
www.jdsupra.com/legalnews/proposed-new-jersey-legislation-seeks-to-73892/

Privacy Professionals Gather in Europe

Continuing on the theme of Intertrust event participation, we’re honored that Intertrust’s Knox Carey was chosen to speak on the subject of privacy and genetic data in the era of cloud computing at the IAPP Europe Data Protection Congress, 2014 held in Brussels this week. This event brought together luminaries from both the policy and technology fields to discuss the latest issues in the privacy field. For those of you who couldn’t make it to Brussels, here’s a site showing the Twitter feed from the event to give a flavor of the discussions.

The Social Story from the Data Protection Congress

https://storify.com/IAPP/the-iapp-europe-data-protection-congress-2014-2015

The Continuing Inevitable March of OTT TV

Intertrust’s Gilles Boccon-Gibod was interviewed for the November/December 2015 edition of Streaming Media’s Video Monetization DRM and Syndication. In the interview, Gilles discusses some of the technical issues around content protection in OTT (over-the-top) TV. As we have noted, Intertrust believes OTT TV represents the future of TV and content protection will continue to play an important part in the growth of this industry. Here are some articles backing up the growth of OTT TV.

OTT TV is already big business.

OTT Services Predicted To Hit $5.8 In 2014

http://www.mediapost.com/publications/article/238631/ott-services-predicted-to-hit-58-in-2014.html

In the US market, the television industry lives and breathes off the viewership data produced by Nielsen Media. This week, it came out that Nielsen is planning on measuring the audience reach of TV content distributed by OTT TV providers such as Netflix and Amazon. This is an important validation of OTT TV. The implications of this move on the TV industry will be interesting to watch going forward.

Nielsen to Reportedly Measure Netflix and Amazon Viewership

http://www.hollywoodreporter.com/live-feed/nielsen-reportedly-measure-netflix-amazon-750134

One challenge facing the traditional TV industry in the US shows up with the fact that people now spend more time looking at their mobile devices rather than a TV set. Today’s smartphones and tablets are perfectly good platforms for enjoying OTT TV.

We Now Spend More Time Staring at Phones Than TVs
www.businessweek.com/articles/2014-11-19/we-now-spend-more-time-staring-at-phones-than-tvs

Sensors for Social Good

In Silicon Valley, the term “wearables” is often used to describe various devices worn on the body measuring an individual’s fitness and health. Here’s a story about how a startup wants to aggregate wearable sensors to gather important environmental data.

This Wearable Detects Pollution to Build Air Quality Maps in Real Time
www.wired.com/2014/11/clarity-wearable/

Friday Fun

Here in the US, next week is when we hold our Thanksgiving holiday. It’s great to see that this year’s Macy’s Thanksgiving Day Parade will feature a float celebrating women and engineering.

Engineering gets float in Thanksgiving Day Parade

http://www.edn.com/electronics-blogs/serious-fun/4437670/Engineering-gets-float-in-Thanksgiving-Day-Parade