BBC Signs Agreement to Enable ‘Over the Air’ Download From BBC iPlayer to Mobile Devices

London, October 13, 2008 – The BBC has signed a set of agreements to allow users to download television programmes from BBC iPlayer direct to their mobile handsets, via a wireless internet connection or 'over the air.'

The agreements were signed with technology and licensing companies CMLA, CoreMedia and Intertrust. As a result, the BBC is now allowed to use OMA DRM 2.0, a digital rights management protection system developed by the Open Mobile Alliance and offer audiences the ability to download television programmes from BBC iPlayer directly to their mobile device.

The system, which debuted on the Nokia N96, will be compatibility tested with other mobile devices with the intention to roll out on more devices in the future.

"Mobile is an extremely important part of our strategy to allow audiences to access BBC content on multiple platforms at their convenience," said Matthew Postgate, Controller of Mobile BBC. "Our agreements with CMLA, CoreMedia and Intertrust have allowed digital rights protection on full television programmes for mobile for the first time. Each of these companies plays a valuable part in helping the BBC evolve its services for audiences and push the boundaries of the broadcasting industry. We are really pleased to be developing these types of partnerships with the wider industry."

"CMLA is pleased to be joining the highly respected BBC in supporting their launch of this important new service," said Gary Mittelstaedt, CMLA’s policy chairman. The BBC’s selection of the open industry standard OMA DRM for content protection and IP Datacast over DVB-H for broadcast service protection coupled with the trust authority CMLA, is an important industry milestone that continues the momentum of these key industry specifications."

"CoreMedia is proud to be part of BBC's new mobile video service by supplying flexible technology for multi channel delivery, embracing the standards of OMA DRM 2.0," said Willms Buhse of CoreMedia. "With the iPlayer, BBC offers its high quality content to a wide audience. Moving images are king and we are delighted to support the new service with providing best practice content management."

"The BBC is one of the world's most trusted leading drivers of online video services." said Talal Shamoon, Intertrust's chief executive officer. "We are delighted that the BBC has chosen an open standard such as OMA to provide DRM for its mobile services and welcome them to a growing family of Intertrust licensees in this area."

This development complements the BBC’s alternative download route to portable devices which allows users to transfer programmes via their PCs.

BBC iPlayer television programmes are available for 'over the air' download on the Nokia N96 and in the future other compatible mobile devices for seven days after broadcast.

The service is now available on the Nokia N96. For more information please go to http://iplayerhelp.external.bbc.co.uk/help/about_iplayer/what_is_iplayer

###

About CMLA
Content Management License Administrator (CMLA), LLC (www.cm-la.com) is the entity formed to provide commercial licenses for the CMLA Technology Specification which forms a trust model for the Open Mobile Alliance (OMA) Digital Rights Management (DRM) version 2.0 (and, as updated) interoperability specification. CMLA also extends this trust model to enable content and service protection for mobile broadcast by adding support of the IP Datacast over DVB-H: Service Purchase and Protection (SPP) A100 Specification Annex B (18Crypt) and the OMA Bcast DRM Profile.

About CoreMedia
People-centric™ content management
CoreMedia is an international provider of innovative people-centric™ content management software. The company, based in Hamburg, Germany, has successfully positioned itself in the highly-dynamic market for Internet technology. The company is characterized by its innovative and creative culture, and by the focus on collective learning. These values are also to be found in CoreMedia’s technology: CoreMedia develops enterprise software that enables staff, partners and customers to achieve their goals rapidly, creatively and productively. Founded in 1996 and headquartered in Hamburg, Germany, CoreMedia maintains a global network of implementation partners that includes 500 professional consultants. http://www.coremedia.com/

About Intertrust Technologies Corporation
Intertrust invents, develops and licenses intellectual property for Digital Rights Management (DRM) and trusted distributed computing. The Company holds over 100 patents and has over 300 patent applications pending worldwide. Intertrust's inventions enable a broad range of products that use DRM and trusted computing technologies, including operating systems, digital media platforms, consumer electronics and mobile computing devices, web services, and secure enterprise automation. Intertrust is a founder and leader of several DRM standards initiatives including Marlin and Coral and is a member of the Open Mobile Alliance. Intertrust is headquartered in Silicon Valley, has regional offices in London and Beijing and operates a joint research laboratory with Tsinghua University in China.

About Open Mobile Alliance
OMA is the leading industry forum for developing market driven, interoperable mobile service enablers. http://www.openmobilealliance.org/

# # #

Media Contacts

BBC Press contact:
Sarah Mines
sarah.mines@bbc.co.uk
+44 208 00 80434/+447809 597 863

CMLA contact:
Gary Mittelstaedt
Tel: 001 503 803-9207
gary.a.mittelstaedt@intel.com

CoreMedia press contact:
Tina Kulow
Tel : +49 40 432 77005/Fax : +49 40 235 17778
tina.kulow@coremedia.com

Intertrust Press Contacts:
Robin Buckley
+1 703.533.9805/+1 703.201.3524 (mobile)
robin@buckleykaldenbach.com

Isabel Kaldenbach
+1 703.979.3076/+1 703.801.7402
isabel@buckleykaldenbach.com