Given that there are over a million apps on both the App Store and Google Play, there’s a lot of work to be done to make sure your app gets noticed. Competing with these many apps means competing with billions of dollars of promotional spendings. Although a bigger budget means more exposure, there are other ways to get your message out there. However, be prepared: if you’re not spending money, you’ll most certainly be spending a lot of time and effort. So if you're looking to improve your app’s discoverability without a marketing budget, look no further. Here is what you can do on a minimal budget:

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