Innovations

Industry Standards

"We contribute to select leading standards organizations and industry initiatives when we believe elements of our trusted computing technology can provide a useful framework for coordinating a wide variety of interested players around a particular set of market needs."

Jack Lacy, Senior Vice President, Standards & Community Initiatives

Working with our Partners to Support Collaboration

Intertrust defines and drives applicable standards, and our industry-wide approach is a key element of our overall strategy. Our efforts help us leverage our own development resources, meet emerging market needs, and lead to the development of competitive products and services.

The two standards initiatives we spearheaded -- the Marlin Community and the Coral Consortium -- offer a simple, consistent digital entertainment experience across a broad set of Consumer Electronics devices and services.

The Marlin Developer Community (MDC) was founded by Intertrust and 4 consumer electronics companies -- Panasonic, Philips, Samsung and Sony. In 2005, the 5 founding members formed a JV to develop the Marlin DRM specifications. The founders then incorporated 2 organizations, the MDC, for developing and delivering the specifications and promoting the standard, and the MTMO (Marlin Trust Management Organization) for handling commercial licenses to the specifications, and verifying compliance and robustness rules.
In addition to its involvement in the Marlin standard, Intertrust is also the only provider of comprehensive Marlin-based solutions for clients and service providers.

We also participate in:

The Open IPTV Forum was organized in March 2007 to provide a complete IPTV solution based on open standards. Member companies include network operators, content providers, service providers, consumer electronics manufacturers and home and network infrastructure providers. The forum’s goal is to publish specifications that coordinate a variety of standards and technologies, enabling a "plug and play" IPTV experience that is personalized and interactive for consumers.

Sponsored by CCTV and Tsinghua University, the Digital Rights Management Forum of China (the China DRM Forum) was founded in 2004 to promote the development of a common digital rights management framework. Intertrust is a participant in this effort. The forum emphasizes research on application requirements and solutions, technical standards, developing direction and strategies of China DRM, and other issues closely related to the country’s digital media development. China DRM Forum has grown to 74 members, including 16 media units and content providers, 39 solution technique providers, 14 terminal equipment manufacturers, and 5 universities and research institutions.