Globally, pay TV subscription revenue is forecast to inch upward from $215 billion in 2017 to $221 billion in 2018. However, as broadband quality has increased, and connected devices have proliferated, including smart TVs and smartphones, new OTT competition and direct-to-consumer content is reaching more audiences. In addition, telcos have an increased presence in the pay TV market, leveraging their competing network infrastructure and existing relationships for bundle offers.
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