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All aboard!? How effective onboarding can improve user engagement

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By Arthur Noort

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Onboarding is the process of getting users started with your app (create account, login, etc.) and educating new users on how they can (or are supposed to) use your app. This process is of utmost importance. A dull experience can be a big turn off which might scare the user away forever! As with people, your app will never get a second chance to make a first impression.

So how do you make a good first impression?

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