Personagraph

PersonagraphTM

Personagraph Customer Data Platform

Get the most from your customer data

The Personagraph Trusted Data Platform makes it possible to securely manage and Onboard first party data. Combine your CRM data with digital identifiers to create new Omni-Channel and holistic views of your users. The result is on-target Audience Intelligence, Insights, and Understanding.

We are uniquely qualified to care for your data

Over 25 years ago, Intertrust invented distributed Digital Rights Management (DRM).

One of our breakthroughs then was that secured data could be conditionally shared or accessed by different people. Or, provided to the same person at different times, places, and contexts.

This insight guides the way industry manages data to this day.

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Trusted Platform

This technology is essential

Today many companies include Intertrust’s technology in their own technology products. There is a little bit of Intertrust present in every device on every mobile platform. Our trusted data platform secures data for clients around the world — on-premise, on-device, and in the cloud.

Audience Intelligence

Insight from Data

The Billions of users and devices that Personagraph has collected represent a massive, impressive, and very useful data set.

Our clients – publishers and app makers – learn about their audience by comparing their users against those in our data.

We transform data into information, creating new audience intelligence and insights.

Omni-Channel Views

Audience insights tied to unique identity

With our partners, we combine user data from many disparate sources.  Our customers enhance siloed first party data with online behavior and mobile signals.

The result? An omni-channel, cross-device, and holistic view of your user. Offline and online worlds blend, anchored by a single unique identity.

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Data first means security first

We designed our trusted data platform to care for the most sensitive data in the world: data about people. Chief Privacy Officers and owners of data trust us to secure personal data. We have modeled two billion users and devices all over the world with the confidence that user data will always be safe.

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Impressive Match Rates

Let’s process a sample set of your audience data

You’ll be delighted by the results.  Personagraph, provides:
  • Data on-boarding and processing
  • Secure governance of data
  • Audience intelligence
  • Omni-channel user understanding
  • And a marketplace to buy and sell data
Contact us.  We’ll on-board your sample data and return an incredible match rate.

Data Marketplace

Monetize your data safely

Our customers all want to monetize their data – but that’s only possible with the right platform. Getting this wrong creates expensive risks.

Our Data Marketplace allows owners of 1st party data to provide conditional access to marketers and others.

We can help turn 1st party data into truly valuable information.

Interested in Personagraph? Contact us!

Schedule a Demo or Contact Us. We are happy to answer your questions.
Join the Personagraph conversation.

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