Homes are evolving to provide energy efficiency, family security, and increased convenience and comfort. Connected home device shipments are expected to grow faster than smartphones or tablet devices at a compound annual rate of 67% over the next three years, reaching 1.8 billion units by 2019. Now is the time to capture this nascent market.
More connected devices inside the automated home creates more communication requiring open standards. Interoperability is the foundation of Intertrust’s products for over 30 years. We help devices intelligently communicate while protecting the data during transmission. Technology only improves our lives (and homes) if it operates smoothly.
The automated home represents an exponential increase in the number of Internet connected sensors collecting intimate data from the daily lives of consumers. Intertrusts’s cloud platform acts as an intermediary for sensitive information, ensuring both manufacturers and consumers are protected.
Not only can poor security endanger the privacy of data from connected home devices, there is great concern around the privacy practices of the companies selling these devices.
What happens to data stored in a device if the manufacturer goes bankrupt or if the owner decides to sell it to someone else? Will personal data be protected if the device is sent in for repairs?
60% of consumers have concerns about IoT with 62% of expressing privacy as their greatest IoT related concern. It is clear that for the connected home market to succeed, device manufacturers must make addressing privacy and security a top priority.
Perhaps nowhere is security more important than inside our homes. Security options today are cutting edge with the ability to protect and notify owners on-the-go.
Disrupting Business models with interconnectivity
Burglars and hackers have an incentive to gain access to automated home systems through mobile applications. whiteCryption offers software code protection to prevent techniques used by cyber-criminals to gain access to sensitive information and resources contained in these apps.
Personagraph delivers cloud-based solutions providing comprehensive analytics and a dashboard for consumer segmentation and targeting as well as insights. Personagraph is also designed to protect consumer privacy by not collecting or distributing personally identifiable data.
Connected entertainment systems access and share digital content acquired through the Internet. ExpressPlay protects these devices by ensuring these digital content files are the legitimate files released by the content rights holders and not infected with malware.